San Francisco, CA

27th Annual Union Street Fantasy of Lights

Holiday Event on Saturday, December 2
From 3pm-7pm
And a month long celebration of holiday happenings
Union Street between Van Ness & Steiner, Fillmore Street from Union to Lombard
San Francisco, CA


RSVP, invite your friends & share!



Participant Type Space #
Ambiance Merchant Elf Hunt & Gift Card Donation
Better Homes & Gardens Real Estate Merchant Elf Hunt & Face Painter Sponsor
Birdies Merchant Elf Hunt & Santa Sit Sponsor
Bus Stop Merchant Pony Rides Sponsor
Carats & Stones Merchant Elf Hunt
Gala Merchant Elf Hunt
GetzWell Pediatrics Merchant Elf Hunt
Jest Jewels Merchant Elf Hunt & Letters to Santa Sponsor
Kryolan Professional Make-up Merchant Elf Hunt
Lisa Eddy Skincare Merchant Elf Hunt & Biz cards
Milvali Salon & Cosmetics Merchant Elf Hunt & Biz Cards
Perry’s Merchant Donating Gift Cards
Sui Generis Consignment Merchant Elf Hunt
The Caviar Co. Merchant Elf Hunt
The Collectors Cave Merchant Elf Hunt
Union Street Goldsmith Merchant Saxophonist Sponsor
Wine Country Wedding Carriages Activity Horse Drawn Carriage
Friendly Pony Parties Activity Ponies
Fortune Kookie Entertainment Balloon Artist
Paprika Magic Entertainment Juggler
Rodney Entertainment Saxaphonist
Dasani Sparkling Sponsor Sponsor
Rover Sponsor Logo


In November, Union Street kicks off its highly anticipated Holiday Celebration, bringing a wealth of holiday-related entertainment to Cow Hollow, one of San Francisco’s most beautiful historic neighborhoods.

Throughout the Season

Throughout November and December, the stores lining Union Street will add festive holiday lights to their buildings and trees, and meters will be transformed into giant candy canes, setting the stage for a magical season. The month-long celebration on Union Street also includes validated parking, store open houses complete with refreshments and evening shopping, and holiday lights. Merchants will stay open until 9:00 PM Fridays and Saturdays in November and December.

Fantasy of Lights Event

On December 2, Union Street kicks off its annual Fantasy of Lights Holiday celebration, where young and old alike can enjoy festivities to begin the holiday season. Thousands of holiday lights set off the Victorians, transforming Union Street into a magical backdrop for Santa and a team of elves to celebrate along with jugglers, live ponies dressed as reindeer, face painters, balloon artists, costumed characters, singers and live entertainment.

See Union Street, holiday style, and hop on the Union Street Holiday Horse Drawn Carriage Ride from 3-5:30 PM, fun for the whole family!

Come decorate a holiday ornament from 3:00-5:30 PM in front of the Cudworth Mansion, 2040 Union Street!

Santa will arrive at the Cudworth Mansion, 2040 Union Street, at 5:30 PM where he will be available for pictures until 7:00 PM.

Donate toys for needy children through the SF Firefighters Toy Program. Collection barrels will be available on Union Street at the event and throughout the holiday season.

This is truly a holiday tradition that should not be missed.

The Great Union Street Holiday Elf Hunt!

For one week, from December 2 through the 10th, participating merchants will be hiding a toy elf in their stores for people to find. If found, participants can write that store’s Elf name on a card and be entered to win prizes donated by Union Street Merchants! Download the 2016 Elf Hunt Map here.

This is a smoke-free event.

For all your public transportation options, visit www.511.org.

To request accommodations for persons with disabilities or if you have communication needs such as large print, braille or sign language interpreters, please call 1-800-310-6563 or fax us at 415-456-6436 at least three weeks prior to the event.

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